There’s a lot of focus on promoting your business online and for good reason – it takes time but it can be done for free and can yield great results. However, there are also ‘offline’ real world things you can do to promote your business. LJS tutor Anna Campbell suggests five strategies. Wear your jewellery […]

When running a jewellery business we all want to spend the majority of our time making jewellery, but in order for it to be successful and make money customers need to know you exist and this is where the magical world of marketing comes in. Marketing is an umbrella term covering everything from paid advertising […]